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Southern Miss Associate AD Brad Smith named UTSA deputy AD for external affairs

On Aug. 17, the trustees of the state Institutions of Higher Learner approved the University of Southern Mississippi's plan to reorganize its colleges and schools.
On Aug. 17, the trustees of the state Institutions of Higher Learner approved the University of Southern Mississippi's plan to reorganize its colleges and schools.

Southern Miss' senior associate athletics director for external operations Brad Smith was announced as deputy athletics director for external affairs for the University of Texas at San Antonio on Monday.

Smith, a graduate of Southern Miss in 2003, spent four years working at his alma mater after being hired there in January 2019. Preceding that, Smith worked in the same position at Morehead State from 2014 to 2019. He earned his bachelor's degree in business administration from Southern Miss, as well as his doctorate degree in higher education.

In his time at USM, he oversaw the day-to-day operations of the external units such as branding, communications, video, broadcasts, digital content and social media. He served as Southern Miss' primary contact for athletics branding and licensing as the baseball, men's basketball, women's basketball, football and softball programs saw a rise in ticket sales under his tenure.

Smith is now the second deputy athletics director to leave Southern Miss this year after Jeff Mitchell was hired as Ball State's athletics director in February. He will join UTSA's athletics department after former deputy athletics director Liz Dalton was hired as the athletics director for St. Mary’s in January.

Jordan Davis is a sports writing intern for the Mississippi Clarion Ledger. Contact him at jcdavis@gannett.com or on Twitter @JDavis34_.

This article originally appeared on Mississippi Clarion Ledger: Southern Miss' Brad Smith hired as UTSA deputy AD of external affairs