NBA media rights deal could be a key to Cleveland Cavaliers local broadcasts
Tucked away in an analysis of the NBA’s media rights situation is a little tidbit that Cleveland Cavaliers and NBA fans in general may want to pay attention.
For the record, the league’s media rights are up for grabs after the 2024-25 season and there are expected to be multiple suitors both in the traditional realm (think television) and non-traditional (Amazon Prime, Apple).
But in the piece by Andrew Marchand of The Athletic, this little nugget stands out:
"The NBA will broach the idea of partnering with ESPN, Amazon, Apple, Google/YouTube TV — maybe more than one of them — to potentially offer local games direct to consumers."
Right now, local rights for many NBA teams, including the Cavs, are non-existent. Sure, Diamond Sports Group (Bally Sports) could emerge from bankruptcy protection in June, but the future of the NBA, MLB and NHL on the regional sports networks is suspect.
This article originally appeared on Akron Beacon Journal: Cavs TV broadcasts could shift locally with new NBA media rights deal
