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Ryo Ishikawa's McDonald's ad: 15 seconds of glorious weirdness

Okay, I don't mean to turn Devil Ball into a McDonald's commercial outlet -- at least, not without a few Egg McMuffins thrown my way, which I'm not getting, McDonald's people -- but this Ryo Ishikawa commercial is 15 seconds of what-the-hell's-going-on-here bliss:

Don't know what it means or even exactly what they're doing with our beloved Big Macs over there, but Japan's commercial = awesome strangeness.

(Visor tip: Dude, Where's My Par)