Chelsea increase season ticket prices for first time in 13 years
Chelsea have increased the price of general admission season tickets for the first time in 13 years – the first hike of the Clearlake Capital-Todd Boehly regime.
But fears among fans of a huge rise have been allayed, as general admission season-ticket prices will rise by five per cent – less than London rivals Tottenham Hotspur.
And Chelsea have decided to keep the 50 per cent discount for concessions for the 2024-25 season, which is likely to be a hugely popular move.
Chelsea’s Clearlake Capital-Boehly owners froze prices for the first two years of their reign in recognition of the fans’ loyal support through a turbulent spell.
With their match-day revenue a long way behind Spurs, Arsenal, Manchester United and Liverpool, Chelsea had little choice but to increase prices this year. But the five per cent rise means Chelsea’s top-tier general admission season ticket will remain significantly cheaper than Tottenham and Arsenal.
Chelsea settled on the price rise, following consultation with the club’s Fan Advisory Board, and decided against altering or scrapping concessions after reviewing the approach last year.
Tottenham have come under fire from their supporters for removing the concession for new senior season-ticket holders – those aged 65 and above – from 2025-26.
The cost of Chelsea’s cheapest adult general admission season ticket this season was £750, which will rise to £787.50 with the five per cent increase.
Boehly and Clearlake have come under fire from the Chelsea Supporters’ Trust and angry fans this season over a variety of issues, but the decision over general admission season ticket prices may help to rebuild some trust.
Chelsea’s owners have made significant changes to hospitality tickets since taking charge. This season, the club set the most expensive ticket price in the Premier League by charging an eye-watering £5,000 for supporters to sit in the home ‘dug-out club’ for the victory over Manchester United in April.
