Business Beyond the Game: Alycia Baumgardner Fights for Women’s Boxing
Alycia Baumgardner wants women’s boxing to be recognized on the biggest stage.
The undisputed female super featherweight champion is passionate about not only improving working conditions within boxing, but also growing the sport and making it more accessible. Baumgardner has also expanded her personal brand beyond her persona in the boxing ring, dipping into modeling, commentating and more.
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The boxer-model, who has established herself as one of the best female fighters in the world, has sponsorship deals with Everlast and Boxraw. Baumgardner joined the show to discuss athlete empowerment, brand partnerships and launching her natural juice business during the pandemic.
For more episodes of Business Beyond the Game, check out Sportico’s YouTube page.
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