Advertisement

Brad Keselowski and Miller Lite re-up with Penske Racing through 2017

Brad Keselowski and Miller Lite aren't leaving Penske Racing anytime soon.

The driver and sponsor have re-signed with the team for an additional four seasons. Keselowski's contract was through the end of next season, and when Miller Lite re-upped for four more seasons, it was redone to ensure that his contract matched the length of Miller's sponsorship.

From the Associated Press:

"I feel like together, Roger and I have done some great things. I have a lot of confidence in him, I like the way he treats me and hopefully he would say the same about me," Keselowski told AP. "It makes me feel very comfortable to go the extra mile to sign a long-term deal.

The sponsorship contract is for fewer races than what Miller currently sponsors. Right now, the company sponsors all 36 Sprint Cup races. But the reduction was at Penske's request.

You start to look across the Cup Series with the major sponsors and we need to keep them in the business across the long run," Penske told the AP. "We looked at going into markets twice, in fact, it was my idea, let us have those markets we got into a second time and give us a chance to bring in another world-class company. We have a number of people very interested in getting on with Brad."

Got any ideas for companies to sponsor Keselowski? Be original, so that means you can't suggest Twitter. We could totally (not really) see Pillow Pets moving to Cup and sponsoring Keselowski.