Shorai LFX(TM) Batteries Announces Strategic Partnership With KIMPEX Canadian Motorcycle Parts and Accessory Distributor

SUNNYVALE, CA--(Marketwired - Apr 24, 2014) - Shorai Inc., a global leader in the design, development and manufacture of prismatic cell, lithium iron phosphate power sports batteries, today announced a partnership with KIMPEX, one of the largest motorcycle and power sports parts distributors in Canada. KIMPEX, headquartered in Drummondville, Quebec, offers over 50,000 parts to more than 5,000 sales partners throughout Canada. Shorai's full line of LFX™ will be available through KIMPEX allowing more direct and faster access to Shorai's products in Canada.

"Shorai is very excited to announce this new partnership with KIMPEX. Establishing a solid, widespread distribution network in Canada with a top-rate organization like KIMPEX gives their retailer partners quick, reliable access to our full line of products," said Phuc Lam, Marketing Manager for Shorai. "KIMPEX is a very well established brand and they have really made a name for themselves in the power sports market and with their sales partners."

"KIMPEX works with a lot of manufactures and it's great to be able to bring Shorai's line of products to all of our sale partners. Shorai has put amazing quality and workmanship into their products and it shows. We feel this will be a long-lasting relationship because of the integrity of their batteries and the overall Shorai organization," said Frederic Lagacé, Vice President of R&D and Product Management for KIMPEX. "Shorai has come a long way in the development of their lithium-iron technology and we are confident that our sales partners and consumers will be really excited about the product."

Significantly lighter than standard lead acid batteries, Shorai LFX™ batteries also deliver increased cranking power for faster starts, which results in increased overall performance for all power sports applications. Additionally, Shorai's lithium iron compound maintains a charge longer than conventional lead-acid batteries making them a perfect choice for seasonal riders.

As the top supplier of lithium starter batteries to the global power sports market, Shorai makes nearly two dozen battery options designed to fit market needs for street, dirt, touring and cruiser motorcycles, scooters, ATVs, personal watercraft, riding lawnmowers and utility vehicles. Shorai LFX™ batteries are leading the market's conversion from legacy lead-acid technology to lighter, more efficient and higher performance lithium technology. Available at a variety of authorized resellers worldwide, Shorai LFX™ batteries can be purchased at over 2,500 dealers and also online at www.ShoraiPower.com.

About KIMPEX
Founded in 1968, KIMPEX, the Canadian leader in the distribution of parts and accessories for recreational vehicles, is proud to serve its ever growing clientele. KIMPEX, whose head office is located in Drummondville, Quebec, has a unique individuality thanks to its innovative products, its ingenious marketing approach, qualified service and unequalled strength in selling, valued very highly by its dealer network. The core of KIMPEX consists of over 200 employees, 2 distribution centers and over 50 000 available products. Thanks to its prestigious product lines, KIMPEX shines in the snowmobile, ATV, motorcycle and marine industry. KIMPEX has been in business for more than 47 years and is more competitive than ever. Choosing KIMPEX is choosing to live your passion in the power sports world in a bewitching way!

About Shorai
Founded in 2010 and based in Sunnyvale, Calif., Shorai Inc. has quickly become the world's principal producer of prismatic cell, lithium iron phosphate power sports batteries. Shorai is leading the market's conversion from traditional lead-acid batteries to lighter, more efficient and higher performance lithium starter batteries. For more information about Shorai, product offerings, upcoming sponsored events or local Shorai dealers, please visit www.ShoraiPower.com.