Cagewriter - Mixed Martial Arts

This back and forth between Golden Boy Promotions and the UFC is great. Boxing and MMA go head-to-head on September 19. It's UFC 103 in Dallas against the Floyd Mayweather Jr. boxing card. Last week, Golden Boy announced it would be adding three more solid fights to its undercard. UFC followed that announcement by unveiling a free one-hour lead-in show on Spike TV featuring two fights on the previously unaired undercard. Golden Boy has fired its next shot announcing that the Mayweather-Juan Manuel Marquez fight will be available in 170 movie theaters across the country. From Golden Boy:

"We are extremely pleased to welcome Fathom [Events] into the Golden Boy family of sponsors as their interest in the Mayweather vs. Marquez mega-fight is another indication of the sheer magnitude of the fight itself," said Richard Schaefer, CEO of Golden Boy Promotions. "Having the fight in high definition in movie theaters throughout the country is unprecedented and gives boxing fans another outlet to watch the compelling action of a big-time fight."

Floyd Mayweather is jacked to fire another salvo Manny Pacquiao and the UFC's way:

"I can't wait to get back into the ring to reclaim my rightful place as boxing's pound-for-pound king while fans in movie theaters across the country experience it all live in high definition on 40-foot-screens," said Mayweather. "If you can't be ringside, this is another great way to see my return to the ring."

Golden Boy reports that the last boxing match to be widely shown across the U.S. was the "Sugar" Ray Leonard-Roberto Duran fight in 1980. In recent years, the NFL, college basketball and college football re-introduced the concept of airing big sporting events at movie theaters around the country. The 2009 BCS was actually shown in 3-D in some theatres.

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