Taylor Swift's appearance at Sunday's Chiefs-Bears game as the guest of Travis Kelce had a major impact on the tight end's jersey sales and FOX's television ratings.
All four 0-3 teams are playing each other, and for the Bears, Broncos, Vikings and Panthers, their games could forecast Williams' future.
Through three weeks, 80.9% of kickoffs have resulted in touchbacks, the highest rate in at least three decades and very likely a league record.