BNP Paribas Open partners with Spotlight 29 Casino for on-site radio broadcasts
The BNP Paribas Open has partnered with Spotlight 29 Casino in Coachella to bring back a popular on-site radio service at the Masters 1000 tournament, which returns to Indian Wells on March 3.
Through the partnership, Spotlight 29 Casino will serve as the presenting partner for the radio broadcast of several matches during the two-week tournament. The broadcast will allow spectators to listen to live play-by-play analysis and commentary from Tennis Channel throughout the event via free, personal earpiece radios.
On-site radios were previously provided through a partnership with Bank of the West.
This year's BNP Paribas Open will run from March 3-17 at the Indian Wells Tennis Garden, and it is expected to feature many of the sport's top-ranked players and rising stars.
BNP Paribas Open Radio presented by Spotlight 29 will begin on Wednesday, March 6 with the first day of main draw play in Indian Wells. Radios will be free and allocated on a first-come, first-served basis at the Spotlight 29 activation booth.
“We are thrilled to welcome Spotlight 29 Casino to our roster of esteemed partners and look forward to working together to create an unforgettable experience for our fans in Tennis Paradise this March,” said Philippe Dore, Chief Marketing Officer of the BNP Paribas Open. “BNP Paribas Open Radio is one of our most popular fan amenities, and we couldn’t be more excited to partner with Spotlight 29 to bring back this offering for the 2024 event.”
“Tennis is part of the lifeblood of the region and the BNP Paribas Open is a special time for our community to gather and celebrate the best of this international sport. We are excited about offering attendees access to the play-by-plays of the matches, making the excitement of the tournament even more exhilarating,” said Chairman Darrell Mike, Twenty-Nine Palms Band of Mission Indians.
The partnership is Spotlight 29's latest in local sports. The casino is also a featured sponsor for the Coachella Valley Firebirds, and with the professional hockey team also hosted its playoff game watch parties at the casino last spring.
Spotlight 29 Casino’s on-site presence at the Indian Wells Tennis Garden during the event will include an activation booth in the Sponsor Village as well as elevated hospitality offerings for the event’s more than 1,200 dedicated volunteers.
Tickets and packages for the 2024 BNP Paribas Open are now on-sale online at tennisparadise.com, via phone at 800-999-1585 (Option 2), or in-person at the Indian Wells Tennis Garden Box Office.
This article originally appeared on Palm Springs Desert Sun: BNP Paribas Open partners with Spotlight 29 Casino for on-site radio
