Adidas' new size-inclusive Formotion collection earns the endorsement of brand ambassador and WNBA star Liz Cambage
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Adidas is serious about maintaining their ongoing commitment to push the boundaries of women's sportswear and represent consumers of all sizes, heights and activity levels. Three Stripes recently launched Formotion, a new women’s activewear collection created for studio sports ranging from Pilates to HIIT.
All products in Formotion are manufactured with the brand's signature Aeroready material, which helps keep you feeling dry and Primegreen, high-performance recycled materials developed as part of Adidas’ ambition to end plastic waste.
Adidas tapped Los Angeles Aces star Liz Cambage for help in the rollout of this campaign. Speaking with Yahoo Sports, the 29-year-old opened up about why it was important to get the visibility of all body types in this line.
"I am always pushing boundaries and looking for opportunities to use my platform to shed light on underrepresented issues, including to inspire women and girls in sport," Cambage said. "Adidas and I both share those same values, which is why I am so proud to be an ambassador and have the chance to work with the company on performance wear that represents all women.
"I am six-foot-eight so finding activewear that is comfortable, fits well and helps me perform at my best, can sometimes be a challenge. It’s important to me that the clothes we wear give us the confidence to go that extra mile or help us make it through a tough workout."
Additional features of the capsule include smart, strategic placement of compression zones of varying intensities to sculpt and support, high-stretch knit that allow freedom to move without restriction and summer-ready colorways that transition perfectly from barre to brunch.
We linked all the products below, including Cambage's favorites (studio bra, and the high-rise tight), but shop the plethora of colors from the Formotion collection at Adidas.
