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Dodgers introduce new mascot, errr, 'unique performance character'

The Los Angeles Dodgers are one of the three teams in MLB without an official mascot, joining the New York Yankees and Los Angeles Angels on that very short list. Even though the Dodgers introduced a new mascot this season, unveiling their new costumed friend with no fanfare and no hype last weekend, the club still maintains it doesn't have a mascot.

Confused? That's understandable.

The Dodgers say their new mascot isn't a mascot, instead calling it a "unique performance character." Riiiiiight. Check out these photos and try to say the Dodgers don't have a mascot.

Here's some background on the Dodgers' "unique performance character," via the L.A. Times and Dodgers executive vice president of marketing Lon Rosen:

This non-mascot mascot made its debut during the Dodgers’ first home series of the year last weekend against the Giants. Apparently, it – Rosen refuses to call it a he – mostly walked around waving and posing with fans for pictures.
“The kids are wild about it,” he said. “They were all taking selfies with it.”
The Dodgers unveiled this new toy without fanfare. Without announcement. You know, almost like a big part of them was privately embarrassed.
As they should be. The Dodgers are a proud, traditional, classy franchise which should be above this mascot silliness ... I mean, if this thingy actually were a mascot. Rosen claims it’s not because you’ll never seen it inside the stadium, dancing on dugouts or on the field trying to antagonize the opposing team. Maybe in a concourse as he traverses the ballpark, but not out front and leading cheers. Shh, a mascot in hiding.

What makes this situation weird is that the Dodgers had a guerrilla mascot trying to get their attention last season — The Rally Bear. Fans loved the bear, but the Dodgers had no interest in embracing the wannabe mascot. Now this? The soft introduction on the Dodgers part is likely because the Cubs added their first mascot this offseason and were mocked mercilessly for it.

Or maybe the Dodgers are trying to keep their mascot on the low because they don't want Bob's Big Boy getting upset. You have to notice the resemblance. If not, here's a Bob's Big Boy in a Dodgers jersey for comparison's sake.

C'mon, Dodgers. Do the right thing. Bring back the Rally Bear!

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Mike Oz is an editor for Big League Stew on Yahoo Sports. Have a tip? Email him at or follow him on Twitter!

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