In lieu of serious implications for the national championship picture, the ACC Championship Game has been in search of a good hook – its move to primetime last year did zip for the ratings opposite a tense Big 12 title game with Texas' BCS hopes hanging in the balance – and it couldn't ask for a much better on than it got Wednesday from ESPN: This December's game from Charlotte will be one of only a handful to get the experimental 3-D treatment from the Worldwide Leader and Comcast, which reached a deal to air about 100 games in various sports in 3-D beginning this summer.
At least 25 of that number is reserved for the World Cup in the "other" football, but there have been reports of a 3-D "game of the week" in college football. So far, though, the ACC Championship joins the BCS title game on Jan. 10 as the only football games (college or pro) specifically tabbed for the effect. Get ready to experience Ralph Friedgen in the kind of breathtaking detail you never imagined.
Of course, barring a sustained ad blitz, a miraculous economic recovery and a sudden onset of HD fatigue across the country between now and December, the market for 3-D televisions will remains a nascent one, and the jury remains very much out on its viability in living rooms. In March, Sports Illustrated's Andy Staples admitted he was more or less bowled over by the new technology based on a few test runs; I was somewhat less awestruck by the 3-D-cast of Florida and Oklahoma's BCS Championship showdown in January 2009, despite the obvious potential in the hands of competent producers and cameramen. For their part, ESPN execs claim the test audience for Ohio State-USC in 3-D last September was one of the most positive reviews the network has ever received. I suppose if the format can survive "Clash of the Titans," maybe it can score few novelty points for the ACC. The league would still rather have Virginia Tech or Miami come roaring into Charlotte at 12-0.
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Dr. Saturday is on Twitter: Follow him @DrSaturday.