I like to take lots and lots of numbers and turn them into proprietary concepts and multi-platform content. Three of my longstanding publishing creations: the valuations of sports teams, ranking actors and movie studios on bang for the buck (ROI) and the Forbes Fab 40 (the most valuable sports brands). My most recent non-sports idea was Names You Need To Know, which broadened my concept of list creation to include direct input from our audience. My latest creation was the "SportsMoney Index," which ranks the most valuable athletes, brands, teams and sports agencies based on a combination of their individual values, and value of the top athletes, brands, teams and agencies they do business with.
A homestand that has already featured Cincinnati Reds manager Bryan Price grumbling “Hail to the Cubs” after a game ended on an overturned replay review – and Milwaukee Brewers officials complaining about a premature rainout – will end with Joe Maddon’s team walking out of Wrigley Field dressed as “Anchorman” characters. The Cubs are hovering around .500 as a baseball product, but the defending World Series champs are already back in terms of getting under people’s skin and going viral on social media. That will happen again on Thursday, when the Cubs start posting photos of their 1970s outfits to Twitter and Instagram before boarding their flight to Southern California. “We got the Sex Panther
Jimmy Nelson might want to take a permanent marker to the calendars around the Milwaukee Brewers clubhouse and change all of the months to say May. After struggling through April with a 5.34 ERA, .301 opponent batting average and 1.53 WHIP, Nelson has turned things around this month, posting a 1.15 ERA, .193 OBA and 1.02 WHIP while also striking out 10.34 batters per nine innings. Nelson's May began when he tossed three no-hit innings at Pittsburgh only to be removed following a long rain delay. This should really come as no surprise as Nelson has typically started slow and picked things up in May. In fact, May is Nelson's best month statistically -- in every major category -- over his career.