An NFL rule banned Axalta’s planned use of the Philadelphia Eagles logo on Dale Earnhardt Jr.’s car a year ago. But thanks to an apology from Roger Goodell, the Eagles logo is back on Hendrick Motorsports’ No. 88 car in 2018.
Alex Bowman will drive an Axalta-sponsored car with the Eagles logo on it at Pocono later in July. Junior was supposed to drive an Eagles car at Pocono a year ago and the paint scheme was even revealed last spring.
Alas, never happened. The NFL said the car couldn’t be run because of a rule that prohibits NFL logos from being used to advertise other sports.
Axalta’s chairman told the Sports Business Journal that Goodell apologized for the problem. That apology apparently means a rule change because we seriously doubt an Eagles car would be announced again if it wasn’t actually going to happen.
NFL Commissioner Roger Goodell (@nflcommish) apologized to @Axalta CEO Charlie Shaver in a letter over the flap last year that saw the NFL prevent Axalta from running an @Eagles paint scheme on @DaleJr's No. 88 due to a purported NFL rules violation, Shaver tells @sbjsbd. pic.twitter.com/HcgNmb3cEO
— Adam Stern (@A_S12) February 17, 2018
Car will honor Eagles’ Super Bowl win
Bowman’s car was unveiled Friday and will recognize the Eagles’ win over the Patriots on the rear of the car. The Eagles paint scheme is part of Axalta’s All-Pro Teachers program.
— NASCAR (@NASCAR) July 13, 2018
Bowman, who replaced Earnhardt Jr. in the No. 88 after the 2017 season, is 15th in the Cup Series standings through the first half of the 2018 season.
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Nick Bromberg is a writer for Yahoo Sports.
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