USC athletics: where the stars want to play
USC athletics has enjoyed significant growth and improvement in football since Lincoln Riley arrived, but an upward trajectory has spread to men’s and women’s basketball.
Of course this is still a football school, and of course football matters most to every USC fan, as it should, but the Trojans are entering rare territory within the larger history of their athletic department.
When was the last time USC entered a new college sports cycle in late August with this much excitement and publicity surrounding all three revenue sports: football, men’s basketball, and women’s basketball? Let’s put this exciting time for USC athletics into perspective, savoring the relevance USC has attained and is continuing to build in prominent sports thanks to the arrival of Bronny James, joining Juju Watkins, Caleb Williams, Lincoln Riley, Isaiah Collier, and other bright lights in Los Angeles?
National media figures are more interested in USC. Media podcasts, such as the Last Word On Sports podcast, have talked to us at Trojans Wire. It’s such a new and exciting time.
Let’s give you a taste of the newer, bigger appetite for USC sports across the country:
MEDIA FOCUS GETS SHARPER
BRONNY TO USC! NOW ON @undisputed
— Skip Bayless (@RealSkipBayless) May 8, 2023
Wait a minute, wait a minute — Skip Bayless is now going to talk about USC Trojans men’s basketball? Yep. That’s the Bronny Effect in evidence.
YAHOO! SPORTS PODCAST
🚨🏀pod is live🏈🚨 Bronny James to USC; how will this play out? What if LeBron had played for University of Akron? Jim Harbaugh: Lawn Mowing Enthusiast. B12 may trick up broadcasts. Fruit roll up black market. @RossDellenger @ByPatForde @SandersonRadio https://t.co/jfP6JogUWQ
— Dan Wetzel (@DanWetzel) May 8, 2023
Dan Wetzel and Pat Forde, two prominent national college sports journalists, are discussing USC men’s hoops because of Bronny James.
USC HAS THAT MAGNETIC EFFECT
So y’all know both of the Laker legends (Kobe & Lebron) kids picked USC:
Natalia Bryant & Bronny James
The GOATS kids know something❤️💛 pic.twitter.com/7gM1GFZZ6W
— (Raquel) A’Zaire 👼🏾 KB-24 (@SOULbeautifulme) May 6, 2023
JERRY RICE'S SON IS ALSO ATTENDING USC
Apr 15, 2023; Los Angeles, CA, USA; USC Trojans wide receiver Brenden Rice (2) and member of the Pro Football Hall of Fame Jerry Rice pose for a photo after the Spring Game at Los Angeles Memorial Coliseum. Mandatory Credit: Kiyoshi Mio-USA TODAY Sports
Stop yourself and realize that these famous athletes and sons/daughters of famous athletes could be choosing UCLA, but no, they’re choosing USC.
DENNIS RODMAN'S SON GOES TO USC
Shortly after Bronny James committed to joining USC's basketball team, Dennis Rodman's son took to Instagram to announce that he was doing the same https://t.co/hr99mjbNsu
— Black Enterprise (@blackenterprise) May 11, 2023
SHANNON SHARPE HAS HIS TAKE
.@ShannonSharpe reacts to Bronny James committing to USC:
"He made the best choice for him and now he'll get to experience the college life. He worked his tail off to get here." pic.twitter.com/0GGzHgzAkr
— UNDISPUTED (@undisputed) May 8, 2023
Shannon Sharpe is now going to discuss USC hoops. Whole new ballgame, folks.
USC FOOTBALL SHOWS ARE BRANCHING OUT TO TALK ABOUT BRONNY
🚨🌴✌️Join @LbcTrojan and me as we discuss USC's latest NIL Collective, The Conquest Collective, with one of its founding members Jeff McKay and former USC/Mater Dei OL Frank Martin . Other topics: the Fegans Bros, Bronny, and much more!✌️🌴🚨 https://t.co/78Z8FzFgDc pic.twitter.com/KqAeoHXL5q
— Tim Prangley (@TrojanConquests) May 7, 2023
NO. 1 MEN'S BASKETBALL RECRUIT ATTENDS USC
Why family played a key role in Isaiah Collier, the No. 1 player in the country, picking USC:https://t.co/MdlfQTyEAX pic.twitter.com/rtfj22HVQa
— Shotgun Spratling (@ShotgunSpr) November 16, 2022
NO. 1 WOMEN'S BASKETBALL RECRUIT ATTENDS USC
ESPN Sources: Juju Watkins – No. 1 in ESPNW’s Class of 2023 and considered a generational basketball talent – plans to sign with the University of Southern California Trojans. Monumental recruiting coup for USC coach Lindsay Gottlieb to land the Sierra Canyon (Calif.) guard. pic.twitter.com/bsMfy1CBsG
— Adrian Wojnarowski (@wojespn) November 15, 2022
Caleb Williams and Bronny James. What a year ahead for USC.
— Field Yates (@FieldYates) May 6, 2023
THE FINAL FOUR
The following athletes will be at USC next season: ✌️
– Reigning Heisman Trophy winning QB Caleb Williams
– LeBron James' son, Bronny James
– #1 men's recruit in the Class of 2023, Isaiah Collier
– #1 women's recruit in the Class of 2023, Juju Watkins pic.twitter.com/PxQXZZBN3k
— College Sports Only (@CollegeSportsO) May 7, 2023
TROJANS WIRE GOES ON NATIONAL MEDIA PODCAST
Latest @lastwordonsport Media Pod is UP! Hear @MattZemek on #BronnyJames to USC coverage. @georgeofman on @OzzieGuillen + THE @MarkEnnis talks #DennyCrum remembrances & @KentuckyDerby coverage@announcerskeds @MikeGillShow @TheFamousJay
🎧🔥 Full Show: https://t.co/qZuLZsCANa pic.twitter.com/w1wF0OSBSZ
— TJ Rives (@BucSidelineGuy) May 10, 2023