The University of Virginia athletic department unveiled its new logos in a series of tweets on Friday.
The tweet included the updated V-Sabre mark and two new secondary designs along with a brief description of each design and meaning.
"In every mark in this new system I see us, & it is uniquely us. It is bold, creative, strong, innovative, competitive & fierce. It is exactly who we are, & I can't wait to share it with the rest of Wahoo Nation." @ADWilliamsUVA https://t.co/Cn5M0WSvH9#GoHoos #WeCavaliers 🔶🔷 pic.twitter.com/HTyPEoxITG
The team also shared a video that documented the process of creating the designs with Nike.
— Virginia Cavaliers (@VirginiaSports) April 24, 2020
The video featured UVA's Director of Athletics Carla Williams, who shared her thoughts on the new designs.
"We believe this new artwork really captures the competitive spirit of Virginia athletics," Williams said. "It is especially important that we do this now so that when we return to competition we have a fresh, new, bold mark to be able to share and express who we are as Virginia Cavaliers."
Bronco Mendenhall, head coach of the UVA football team, also spoke in the video about the potential impact of the new logos.
"My hope for the new mark is that it becomes a magnum for the most powerful, vibrant, and brilliant young people on the planet," Mendenhall said. "And that it gives them a place to be drawn to."
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University of Virginia introduces new series of logos originally appeared on NBC Sports Washington