Uncle comes out as gay to family from afterlife in Doritos ad

·1 min read


Doritos released a commercial celebrating the LGBTQ community and the Día de los Muertos, or the Day of the Dead, which is the Mexican celebration honoring deceased family and friends.

The commercial, which is in Spanish, shares the tale of the family of Uncle Alberto, who arrive at his grave to place gifts upon an "ofrenda," which is an altar that acts as a bridge connecting the souls of this world to those who have moved on to the next.

Once Alberto's sister places a bowl of what appears to be tortilla chips on the shrine, Uncle Alberto appears to greet his family.

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The family is shocked to see the uncle.

"What a surprise!" a man says.

Uncle Alberto asks how everyone is before removing his hat and revealing a surprise figure.

"Who is he?" a family member asks.

"This is Mario," Uncle Roberto replies, "my partner."

The two deceased lovers hold hands and gaze upon the living. Alberto's sister claps in rejoice.

His relationship is "a miracle," his sister said, because she feared her brother would always be alone.

Alberto and Mario embrace, and the commercial fades out with the message, "It's never too late to be your true self."

The commercial was posted to the Doritos Mexico Instagram account on Oct. 18 with the caption, "Pride will now be part of our traditions."

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The ad was then posted to the Doritos Mexico YouTube channel on Oct. 22.

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Tags: News, Mexico, Food, LGBT, TV commercial

Original Author: Luke Gentile

Original Location: Uncle comes out as gay to family from afterlife in Doritos ad