'Saints Got Robbed' billboards show up in Atlanta ahead of Super Bowl

Ryan YoungYahoo Sports Contributor
“ <a class="link rapid-noclick-resp" href="/nfl/teams/new-orleans/" data-ylk="slk:Saints">Saints</a> Got Robbed” billboards popped up in Atlanta ahead of the Super Bowl, a reminder of the blatant no-call that likely cost the Saints the NFC championship game on Sunday. (Chris Graythen/Getty Images)
Saints Got Robbed” billboards popped up in Atlanta ahead of the Super Bowl, a reminder of the blatant no-call that likely cost the Saints the NFC championship game on Sunday. (Chris Graythen/Getty Images)

The city of New Orleans isn’t over the blatant no-call in Sunday’s NFC Championship game between the Saints and the Los Angeles Rams, which largely cost the Saints a Super Bowl berth.

And rightfully so. It was bad.

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One New Orleans native, though, is doing his part to make sure those who attend the Super Bowl in Atlanta don’t forget about one of the worst blown calls in the history of the game.

New Orleans entrepreneur Matt Bowers paid for eight billboards to be put up in the Atlanta area, including one right next to Mercedes-Benz Stadium, that read “Saints Got Robbed” and “NFL Bleaux It!”


“I’m just angry,” Bowers told WWL-TV. “I thought about it last night and this morning on the way to work. I did what anybody from New Orleans would do if they were able.”

Bowers is just the latest person from New Orleans to voice their anger about the devastating loss and blatant missed-call. Saints owner Gayle Benson vowed to “aggressively pursue changes in NFL policies” after the missed call on Monday. The New Orleans Times-Picayune blamed the officials on the front page of their paper, and electronic highway signs across the city had messages like “We Were Robbed” written across them.

One New Orleans sports bar has even vowed not to show the game on Super Bowl Sunday, and will instead play a rerun of the Saints’ Super Bowl in 2010.


The billboards are set to run through the Super Bowl. While they won’t be able to change the outcome of the game itself, they might just provide Saints fans with a bit of comfort knowing that the egregious error won’t be quickly forgotten — and will likely be seen by some of the NFL’s top executives.

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