Rheem returns to JGR to celebrate 15th NASCAR season in 2022
HUNTERSVILLE, N.C. — Joe Gibbs Racing is proud to continue its winning relationship with Rheem for the 2022 NASCAR Cup Series season.
Rheem has a long history in racing, and the 2022 NCS season will mark its 15th year competing as a NASCAR national series sponsor. In 2022, Rheem brands will continue to be featured on both the No. 20 and No. 18 Toyota TRD Camrys for JGR with drivers Christopher Bell and Kyle Busch, respectively.
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With more than 100 starts for Rheem as his primary sponsor, Bell is now the longest tenured Rheem driver in the company‘s history. During that time, Bell has taken Rheem to Victory Lane 16 times for an astonishing 15.8% win average along with finishing in the top five 47 of his 101 Rheem starts. Christopher Bell earned his first NCS victory with Rheem on the hood of his No. 20 Toyota TRD Camry in 2021 at the Daytona International Speedway Road Course.
“Rheem has been a great supporter of mine going from Xfinity to Cup with me,” Bell said. “It was special to have them on the car for my first Cup win. Hopefully we can continue that trend and get a few more in 2022.”
To recognize the celebration of its 15th year in NASCAR, Rheem has designed a commemorative logo that will be featured on Bell‘s No. 20 Rheem Toyota TRD Camry during the 2022 season.
“We are honored to be able to help celebrate Rheem‘s 15th consecutive season as a sponsor in NASCAR‘s top three national Series,” team owner Joe Gibbs said. “Rheem continues to serve as a tremendous example of an extremely successful program in our sport and we‘re proud to be able to support their efforts on and off the track.”
Rheem visited Victory Lane in its very first start, winning the 2007 Daytona 500, and has continued to grow its program exponentially ever since. Rheem has hosted nearly 40,000 guests at track and is an industry leader in activation.
“Our NASCAR sponsorship provides a double benefit in that we can engage personally with our customers and business partners at the races and we can connect NASCAR‘s tremendous fan base with our brands, both at the track and through a large TV, digital and radio audience,” said Michelle Caldwell, Rheem’s senior manager of marketing and communications. “Being associated with championship teams like Joe Gibbs Racing and prominent drivers like Christopher Bell is a key piece of our brand development strategy.”
