Nokia Asha 501-Smartphone redefined

The new Nokia Asha 501, which was launched on Thursday, will give 48 days of battery life on 2G networks while on standby, according to Nokia. Along with the 48-day standby time, the 1200 mAh battery on the palm-sized device will also enable 17 hours of talk time and 56 hours of music playback, ABC News reports. The smartphone is expected to be priced around Rs. 5300 in India.

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Nokia Asha 501

Nokia Asha 501-the affordable smartphone reinvented

The Nokia Asha 501is available in Single SIM or EasySwap Dual SIM models. All come with WiFi and Bluetooth. Other specifications:

·         Dimensions:  99.2 x 58 x 12.1 mm; 98 grams

·         Camera: 3.2 MP

·         Single SIM standby time: up to 48 days***

·         Dual SIM standby time: up to 26 days***

·         Talk time: up to 17 hours

·         Additional memory of 4GB (card included in box), expandable up to 32GB

·         Forty free EA Games worth €75 downloadable from Nokia Store

·         Available colours: Bright Red, Bright Green, Cyan, Yellow, White and Black

·         Suggested pricing is 99 USD before taxes and subsidies.

Nokia Asha 501-the affordable smartphone reinvented

Stephen Elop President & CEO Nokia Corporation at the launch of Nokia Asha 501 in New Delhi.

Nokia Asha 501-the affordable smartphone reinvented

The Nokia Asha 501 is built to make it easier for people to access everything they love, with a simple swipe and a choice of two main screens: Home and Fastlane. Home is a traditional, icon-based view for launching individual apps or accessing a specific feature, like the dialler or phone settings.

Nokia Asha 501

Nokia Asha 501-the affordable smartphone reinvented

The colour range

Nokia Asha 501

Nokia Asha 501-the affordable smartphone reinvented

Fastlane view was inspired by how people really use their phone. Recently accessed contacts, social networks and apps, unique to each person, are stored and presented in Fastlane. It provides a record of how the phone is used, giving people a glimpse of their past, present and future activity, and helping them multi-task by providing easy access to their favorite features.

Nokia Asha 501-the affordable smartphone reinvented

Nokia Asha 501

Nokia Asha 501-the affordable smartphone reinvented

Nokia Asha 501- the genuine accessories
USB battery-charger
Colourful covers
Superb headphone

Nokia Asha 501-the affordable smartphone reinvented

The new Asha comes with Nokia Xpress Browser pre-loaded, which compresses Internet data by up to 90%. This is aimed at making mobile browsing faster and more affordable.

Nokia Asha 501-the affordable smartphone reinvented

Nokia also announced the availability of Nokia Xpress Now, a new Web application that recommends content based on location, preferences and trending topics. It will be available via the Browser homepage or as a download from Nokia Store.

Nokia Asha 501

Nokia Asha 501

Nokia Asha 501-the affordable smartphone reinvented

“Nokia has surpassed expectations of what’s achievable in the sub-100 USD phone category with a new Asha handset that is unlike any other, with design cues from Lumia and a mix of features, services and affordability that is valued by price-conscious buyers,” said Neil Mawston, executive director, Global Wireless Practice, Strategy Analytics. “This is a welcome addition to the market and a refreshing option for consumers looking to upgrade from feature phones.”

Nokia Asha 501-the affordable smartphone reinvented

The new Asha platform provides developers with an open, standards-based environment for creating quality apps for consumers. Developers can create apps for the Nokia Asha 501 that will be compatible with future Asha platform-based devices. Nokia gives developers the chance to make more money through the global reach of Nokia Store and tools like Nokia In-App Payment and Nokia Advertising Exchange (NAX), as well as Nokia’s unparalleled operator billing network.

Nokia Asha 501-the affordable smartphone reinvented

Many of the most popular applications are already available or in development for the Nokia Asha platform, including CNN, eBuddy, ESPN, Facebook, Foursquare, Line, LinkedIn, Nimbuzz, Pictelligent, The Weather Channel, Twitter, WeChat, World of Red Bull and games from Electronic Arts, Gameloft, Indiagames, Namco Bandai and Reliance Games. WhatsApp and other key partners continue to explore new Asha.

Nokia Asha 501-the affordable smartphone reinvented

The HERE experience, based on Nokia’s leading location-based platform, will also be availableas a download for the Nokia Asha 501, starting in Q3 2013 and will initially include basic mapping services.

Nokia Asha 501

Nokia Asha 501

Nokia Asha 501: People throng the demo area

Nokia Asha 501-the affordable smartphone reinvented

Facebook and global operators to support Nokia Asha 501 with free data plans

 

The Nokia Asha 501 is expected to start shipping in June 2013. It is expected to be available through approximately 60 operators and distributors in more than 90 countries worldwide.

Nokia Asha 501-the affordable smartphone reinvented

The popularity of the Nokia Asha family has also prompted innovative approaches to bundled mobile services. Nokia, Facebook and mobile network operator Airtel announced they have joined forces to offer data-free access to the standalone Facebook app, as well as the mobile site m.facebook.com. By the end of the second quarter, current Airtel subscribers in Africa and India** will be able to enjoy unlimited, data-free access to Facebook from their Nokia Asha 501 for a limited period of time.

Nokia Asha 501

Nokia Asha 501

Nokia Asha 501

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