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NASCAR Cup Series race at Pocono Raceway named for Pennsylvania's new tourism campaign

Pocono Raceway and Gov. Josh Shapiro have unveiled the name of this summer's NASCAR Cup Series race.

The 160-lap race on Sunday, July 14, will be The Great American Getaway 400 presented by VISITPA, tying in to Pennsylvania's new tourism brand.

“NASCAR Cup Series races are some of the biggest and best sporting events in the world, and nobody does it better than Pennsylvania,” Shapiro said in a press release. “Every year, I love coming to ‘The Tricky Triangle’ to watch some of the best drivers and crews in the world navigate those three turns. Here in the Commonwealth, we have it all – from top tier sports and events, award-winning restaurants, incredible hikes and state parks, and the most important historic sites in the country that tell the story of our shared history. This year, Pennsylvania tourism is taking the driver’s seat at the Pocono Raceway.”

Shapiro and other officials launched the commonwealth's new tourism brand — Pennsylvania: The Great American Getaway — this month at PNC Field in Moosic before the governor and his family took an RV tour of the state. The tour included Barley Creek Brewing Company, Lake Wallenpaupack, Camelback Resort and Skirmish Paintball in the Poconos.

Of interest: Pocono Raceway voted top NASCAR track in USA TODAY 10Best awards

“Having the opportunity to shine a light on tourism in Pennsylvania while helping Governor Shapiro, Secretary Siger and the entire DCED team launch a new brand is a once-in-a-lifetime opportunity for our team,” Pocono Raceway President Ben May said in the release. “Sixty percent of our fans and partners travel to Pennsylvania from out of state so being able to showcase the Pocono Mountains and launch ‘The Great American Getaway’ is something you aren’t often afforded the privilege of doing. We can’t wait to show off the Commonwealth and continue driving tourism for this great state of ours.”

For years as Pennsylvania's attorney general, Shapiro partnered with Pocono Raceway for annual drug take backs during race weekend.

Pennsylvania Gov. Josh Shapiro waves during driver introductions at Pocono Raceway on Sunday, July 23, 2023. With him are Pocono Raceway President Ben May and First Lady Lori Shapiro.
Pennsylvania Gov. Josh Shapiro waves during driver introductions at Pocono Raceway on Sunday, July 23, 2023. With him are Pocono Raceway President Ben May and First Lady Lori Shapiro.

Kathryne Rubright is the managing editor of the Pocono Record and the Tri-County Independent. Reach her at krubright@gannett.com.

This article originally appeared on Pocono Record: Great American Getaway: Race at Pocono named for Pa. tourism brand