Richmond Raceway to launch new fan engagement initiative, Richmond Raceway eSports

ESPN.com
Richmond Raceway to launch new fan engagement initiative, Richmond Raceway eSports
Richmond Raceway to launch new fan engagement initiative, Richmond Raceway eSports

Jayski.com Staff As eSports grows across the globe, the gaming evolution continues at Richmond Raceway with a full slate of interactive initiatives for the 2018 NASCAR season. Richmond has partnered with 704Games, NASCAR's official video game licensee, and Richmond-based Sim Seats to introduce Richmond Raceway eSports. The new initiative will feature multiple tiers of online engagement featuring NASCAR Heat 2 on XBOX One and Playstation 4. Gamers and race fans will now have the opportunity to battle in the popular NASCAR Heat 2 game throughout the 2018 NASCAR season. Registration is open for gamers at richmondraceway.com/esports. Richmond Raceway eSports will launch with a two-day tournament

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