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Under Armour has tripped up in its run to become the world’s next sneaker giant

Under Armour has tripped up in its run to become the world’s next sneaker giant

In just over 20 years, Under Armour has grown into the third-largest sportswear brand in the US. But unlike its two larger rivals, Nike and Adidas, it’s still mostly an apparel business. Footwear makes up only one-quarter of its sales. In a sense, this is less of a problem than a growth opportunity. As Nike…