Report: YouTube Dropped $160 Million To Steal Activision Blizzard's Esports From Twitch

Forbes
Report: YouTube Dropped $160 Million To Steal Activision Blizzard's Esports From Twitch
Report: YouTube Dropped $160 Million To Steal Activision Blizzard's Esports From Twitch

Topline: Google's YouTube paid $160 million over three years to exclusively stream Activision Blizzard's esports leagues and events, Sports Business Journal reported, citing sources familiar with the terms. The deal includes the Overwatch League, the new Call of Duty League and Hearthstone Masters and follows the $90 million Twitch paid to carry just the Overwatch League for two years starting with its debut in 2018. According to the report, the agreement was driven by the more proven Overwatch League, with Hearthstone basically added in for free, and includes lucrative bonuses if certain ad and viewership benchmarks are met. The esports industry currently gets the majority of its revenue (42%)

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