The Nets are building the new Mecca, but will the fans come?

New York Daily News
The Nets are building the new Mecca, but will the fans come?
The Nets are building the new Mecca, but will the fans come?

Gentrification is a real thing, and many of those who live in Brooklyn's hottest neighborhoods are transplants of one form or another. (According to a 2017 NYU report, only about 49% of Brooklyn residents were born in New York state.) The Nets are targeting the fans who have no hometown allegiance simply as a byproduct of, as Levy said, being the winning team in town. They also want the smart basketball fans who want to see a real-life ankle bully in Irving and a roster built to make a second-round playoff appearance until Durant makes his return. They've built a culture of incremental progress. From that has emerged a team that works hard on both ends of the floor and is primed to finally reap

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