Trademarks have become Tom Brady's trademark, apparently.
The 42-year-old quarterback already owns a trademark for TB12, which he used to brand his health and wellness company, TB12 Sports.
He tried and failed to trademark "Tom Terrific" after complaints from angry Tom Seaver fans.
Brady's agency, Yee & Dubin Sports, filed an application to trademark "TB x TB" on March 20, the same day Brady signed with the Bucs, according to Fox Business.
The Bucs used that same slogan Friday morning to promote a hype video welcoming Brady to Tampa Bay. (Tom Brady x Tampa Bay ... get it?)
Fox Business cited a document from the U.S. Patent and Trademark Office which noted the trademark is intended for "commercial use."
Translation: Expect "TB x TB" T-shirts and other merchandise to hit (virtual) stores if Brady's application goes through.
If the application fails? Brady still has that two-year, $50 million contract to fall back on.
Here's the new trademark Tom Brady filed for after joining Buccaneers originally appeared on NBC Sports Boston