Drive the New 1966 Ford Fairlane Convertible into a Lysergic Sunset
Op Art was all the rage during the middle 1960s, while hallucinogen-inspired psychedelic rock music was just beginning to break into the mainstream in late 1965 and early 1966. LSD wouldn't even be outlawed in the United States until 1968, so Ford's marketers decided to get with the zeitgeist and pitch the Fairlane using the latest thing in trippy backdrops. Here's a magazine advertisement for the Fairlane GT convertible, otherwise known as the Wizard of Aah's.
Ideally (in Dearborn's view), those buying ragtop Plymouth Belvederes and Chevy Chevelles would have felt like stodgy oldsters compared to drivers of new '66 Fairlanes.