Thanks to advertising agency BBDO, Foot Locker's made a habit of dropping consistently amusing and engaging commercials to promote their sales, with spots featuring the likes of Kyrie Irving and Dennis Rodman, Stephen Curry and James Harden, Kevin Durant and Kris Humphries, and the Los Angeles Clippers duo of Blake Griffin and Chris Paul all generating laughs and brand awareness in recent memory.
The newest such commercial brings back CP3 and Blake, but since it's intended to plug the apparel outlet's Kids Foot Locker stores, it called for a slightly younger leading man: Paul's charismatic and precocious son Christopher Emmanuel II, a.k.a. Little Chris, a.k.a. CP4, a.k.a. Get Outta Here, Blake:
Kind of harsh treatment for the guy whose face helped make you an Internet celebrity (shouts to Dallas and Rafi), Little Chris. I mean, your dad himself told Jimmy Kimmel that you like Blake more than you like him, and now you're pushing the power forward out of the Clippers locker room? Ouch. I guess that photo of you helping Dad sign his max contract really told the tale: CP4's all business when it comes to finding big, cool cubbies in which to store all his stuff, even if it means bumping an All-Star power forward to the bus station.
It probably shouldn't surprise us that Little Chris' bright shining smile and warm exterior hides one tough cookie underneath. Like father, like son, after all.
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