‘Caitlin’s Crunch Time’ cereal hitting the shelves soon as Caitlin Clark’s legend grows

Call it old fashioned, call it traditional, call it what you want, but once an athlete gets their own cereal box it is hard to argue that they have truly made it.

Now, Caitlin Clark has made it. The Iowa Hawkeyes point guard is the face of women’s college basketball and one of the stars of all of college basketball period. She has become must-see TV and is approaching rockstar-level fandom inside every arena she steps foot in.

Her legend is only growing and it continues this time with the upcoming release of her cereal ” Caitlin’s Crunch Time.” This only adds to the lore of Caitlin Clark with the cereal set to hit Hyvee Shelves on January 11th.

What makes it even better is that all of the proceeds are going to the right place. Caitlin Clark is sending all of the proceeds to the Caitlin Clark Foundation. The foundation’s goal is to help youth and communities by providing them with proper nutrition, education, and athletics.

Her foundation has partnered with Nike and Hyvee to continue growing the game and providing youth with the best opportunities possible.

When January 11th hits, get to Hyvee nice and early. Many are going to want to get this cereal. Rather than the old saying of “Be like Mike,” many young ones now may utter “Clutch like Caitlin.”

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Story originally appeared on Hawkeyes Wire