North Carolina is attempting to re-tool their NIL collective, moving it all under one umbrella. The university currently has three collectives but the goal is to move them to one but will not prevent fans from donating to specific sports.
Inside Carolina reported the news earlier this week and it was confirmed by athletics director Bubba Cunningham confirmed in a letter distributed to fans on Thursday.
Here is what Cunningham said in the letter:
“This coming April, the NCAA will vote on whether to allow universities and athletic departments greater involvement in facilitating NIL for student-athletes,” Cunningham and Rams Club executive director John Montgomery said in the letter. “We anticipate that increased involvement will be allowed, and we are working to be ready. In preparation, the three collectives are in discussions to move under one umbrella so that both our Department of Athletics and The Rams Club can collaborate with them more effectively within the rules. This should help streamline communications and the process for those who want to support NIL efforts.”
The three collectives Heels4Life, Secondary Break Club, and NC Hall of Fame currently serve as UNC’s NIL efforts. The goal is to help promote them all under the one umbrella if possible.