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Bruins unveil 2023 NHL Winter Classic logo

For their fourth time on the NHL’s premier regular season stage, the Boston Bruins are donning a look that combines multiple eras of the team’s history.

When the Bruins and Pittsburgh Penguins take the frozen field at Fenway Park, Boston will do so sporting the Boston Bear logo that fans will know most as the team’s secondary and shoulder logos from the late 70′s to early 90′s.

The logo is recolored to fit with a custom typeface that took inspiration from the Bruins logo of the 1948-1949 season. According to the Bruins, “the arched form of the wordmark is a subtle classic varsity reference and nod to New England amateur hockey.”

The Penguins also unveiled their Winter Classic logo Monday, a P lifted from the uniform of Pittsburgh’s first NHL team, the Pirates.

Neither team has unveiled the uniforms that they’ll be wearing.

The 2023 Winter Classic will mark the fifth time the Bruins will play in an NHL regular-season outdoor game and will be the Penguins’ sixth regular-season outdoor contest. It is also the second outdoor NHL game at Fenway Park.

The Bruins and Penguins will drop the puck at 2 p.m. on Monday, January 2.

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