Last week, Warrior debuted an ad for their new Dynasty hockey stick, starring Zdeno Chara. In the ad, Chara, using the slick new piece of lumber, blasts a snapshot at a goalie so hard that it causes an atomic explosion. Presumably, the goalie perishes in the blast.
It made for a pretty aggressive commercial, but as it turns out, that was the censored version. In this version of the ad, which Warrior claims was banned by the NHL, not only does Chara's snapshot produce an explosion -- IT SLICES THE GOALIE'S HEAD CLEAN OFF HIS BODY.