It didn't take long for the Internet to find out what the Vancouver riot kissing couple's names were and it wasn't long after that before their worldwide media tour began, to tell the tale of the iconic smooch.
In a world of social media, it's also not surprising that new videos are being unearthed daily showing different scenes of the riots from all angles of the city.
One such video has been discovered that dramatically shows exactly how Alex Thomas was injured and how she and her boyfriend, Scott Jones, were knocked to the ground. After the story broke last week, some were skeptical of the photo, saying it was staged, but as you'll see in the most compelling video yet, it was far from it:
On NBC's "Today" show last week, Australian native Jones said he was in Vancouver as a "tourist" and wanted to see the reaction of the city whether the Canucks won or lost Game 7 of the Stanley Cup Final. "I didn't think we were in danger down there until the riot police came along," he said.
Why the kiss in the middle of such chaos? "I was just trying to calm her down. It was pretty scary for her," said Jones.
"It seemed like the best thing to do."
The couple have now hired a PR firm to handle all of their media and endorsement matters. The worldwide exposure from the kiss photo going viral could make them worth upwards of $10 million. The publicity may also help Jones kick start an acting/stand-up comedy career, of which their new agent said, "It could set him up for life, if he's as good as Robin Williams or Bill Cosby."
Follow Yahoo! Sports on Facebook and be the first to know about the most interesting stories of the day.
Other popular Yahoo! Sports stories:
• Lakers player Ron Artest going to radically change his name
• Soccer player kicked out for his body art
• Tennis player scolds ump for calling her 'gorgeous'