Hockey is not a game that is sexual in nature for the most part. Well, it isn't unless you add a little grey ... as in "50 Shades of Grey" ... the movie and the book, sort of.
Behold the above jersey to be worn by the ECHL's Bakersfield Condors on Feb. 15 in honor of the movie/book, which is, um, graphic in nature ... in the most primal way. The movie is set to be released on Feb. 13.
What a fantastic post-Valentine's Day date!
Below we have almost the entire release by the team, because there are so many facets of it that make it so good:
- When the Condors score their first goal of the game, fans are invited to throw NEW undergarments (bras, underwear, t-shirts, socks, boxers, diapers, etc.) on the ice to be collected by Dream Builders and donated to local charities.
- Last season, the Condors collected and donated nearly 6,000 pieces of clothing for charity, including 1,096 pairs of socks, 2,773 pairs of underwear, 1,747 diapers, and 55 bras on Undie Sunday.
- The Condors will wear special 50 Shades of Grey jerseys (sponsored by 97.3 JACK FM), and after the game the players will strip them off to be auctioned off post-game to benefit the Kern Adult Literacy Council.
- The jerseys literally feature 50 shades of the color grey, along with a necktie, masquerade mask, and handcuffs, which are all featured on the cover of the widely-popular trilogy. Rejected jersey designs were admittedly more "interesting."
- On the side, a trio of book outlines are stacked as if on a shelf and the catchphrase "Laters, Baby" from the book is linked with the handcuffs on the lower back.
- The Condors will look to dominate the game, and hopefully whip the Aces.
- When you go to see the movie, bring your ticket stub from Maya Cinemas and receive 2-for-1 admission to this Condors game.
This is all part of Bakersfield's "Undie Sunday."
Bakersfield did something similar last season with another promotion involving underwear.
If only Bakersfield were already in the American Hockey League with the Oilers' top prospects playing there. Oh that would be so glorious. Alas, we will have to wait a year.
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