Texas A&M takes issue with Florida State's usage of the term '12th Man' *UPDATED*

COLLEGE STATION, TX - SEPTEMBER 21: Fans of the Texas A&M Aggies proudly stand in the Home of the 12th Man during the NCAA football game against the Virginia Tech Hokies on September 21, 2002 at Kyle Field in College Station, Texas. The Hokies won 13-3. (Photo by Ronald Martinez/Getty Images)

By now, teams should know the perils of using the “12th Man” slogan because Texas A&M owns the trademark and makes sure everyone knows it.

Florida State learned this Sunday when A&M associate athletic director Jason Cook took to Twitter to call out the Seminoles on their use of the slogan in a recent newspaper ad.

Here's the ad in question:

Ad for Florida State's 12th Man

After the Florida State fan base took exception to the tweet, Cook hurled another Twitter grenade:

Did we learn nothing from A&M’s jabs at the Seattle Seahawks last season? And the Aggies actually have an agreement to let the Seahawks use the phrase (for a nominal fee, of course).

Florida State, to our knowledge, has no such deal and will probably be hearing from Texas A&M’s lawyers if the university hasn’t already. Let this be a lesson to all those sports marketing folks out there, Big Brother is always watching.


Looks like it didn't take long for Florida State to get the message. Here's a recent tweet frok the university (note the back of the jersey):

For more Texas A&M news, visit AggieYell.com.

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Graham Watson is the editor of Dr. Saturday on Yahoo Sports. Have a tip? Email her at dr.saturday@ymail.com or follow her on Twitter