In July, Prep Rally helped introduce Cordell Broadus, the Diamond Bar (Calif.) High wide receiver who also happens to be the son of Snoop Lion, the artist formerly known as Snoop Dog. At the time, Broadus had just been offered a scholarship to play collegiate football at UCLA, despite the fact that he had only played one season of varsity football. The entire scholarship situation seemed a bit rushed and smacked of Hollywood recruiting, with UCLA coach Jim Mora Jr. jumping at the chance to add the son of Snoop Dog to the son of P-Diddy on his roster.
Then Mora Jr. came out and denied that he even knew Broadus was Snoop Dog's son until after after he offered him a scholarship. Based on how well Broadus has competed as a junior, it's starting to look like Mora Jr. really might have been telling the truth.
As reported in an excellent piece by Max Preps, among other sources, Broadus has excelled in his junior season at Diamond Bar, racking up 26 receptions, four of which have earned him a touchdown. You can see more of Broadus in action right here. He has starred on the squad's special teams units as both a return and cover man. And he's stood out as a starting defensive back. In all those roles, Broadus has reportedly shown the kind of athleticism that would back up initial thoughts that he really might be a Division I prospect.
Broadus' coach, Diamond Bar head coach Ryan Maine, is quick to echo that sentiment.
"They hear the name Cordell Broadus, learn that he's Snoop Dogg's son and everyone just assumes he gets special treatment. That's not the case, we don't play favorites around at this school. Cordell has his own identity. He's his own person and wants to make a name for the Broadus family.
"I can tell you one thing about him that not many people know: he has a great work ethic. Cordell is the first player at practice and the last one to leave. You can't teach that stuff. The kid has this desire about him, this passion, I think he was born with it. He was leader from the start.''
In fact, other major coaches are starting to get wise to exactly what Mora Jr. first saw in 7-on-7 drills over the summer. According to MaxPreps, Broadus has been receiving significant recruiting attention from Florida State. In addition to UCLA, Duke has also offered the combo WR/DB a scholarship.
For his part, the younger Broadus said that he's only focused on improving his game, though he does feel that the interest from the likes of UCLA and Duke are testament to his potential.
"I'm ready to compete," Broadus told MaxPreps. "There's no quit in me. I think schools like UCLA and Duke, some others too, they see what kind of player I can be at the next level. The extra work is starting to pay off. Still, I have to go harder now. You have to be humble and hungry.
"I get my work ethic from my dad. He's a role model and always supports me. My mom and family support me too. I was taught that if you want something in life, you go after it and get it. I'm out here trying to make a name for myself and I won't stop until I get the job done.''
What about Snoop? As one might expect, the rapper is very proud of his progeny's budding gridiron talent. Yet, after helping get him started with years of supporting youth football and pushing Cordell to get involved, Snoop -- who's legal name is Calvin Broadus -- said he might just try to recoup some of his previous investment.
"I used to bribe him with money because he wasn't really into the game," Calvin Broadus told MaxPreps. "Now that he's on his way to being a stud, I want my money back. I like watching him play high school ball. When I first went to his games, there was hype and paranoia when I would show up. All that has slowed down. I think people are starting to understand that I'm a father who wants sit back and watch his kid succeed at something.
"The way it looks right now, Cordell is going to get a free-ride to play college ball. After that, playing on Sundays as a pro is one of his dreams and I'm going to do whatever it takes to help him get there.''