The LPGA is certainly doing things the right way these days. Since Mike Whan was named commissioner in 2009, the tour has seen an impressive resurgence in recent years, as sponsors and new events were added to the schedule.
Aside from financial positives, the players have also made an effort to spend more time with fans, making the experience a memorable one for tournament-goers. As John Paul Newport of the Wall Street Journal noted in a recent article, the players are certainly going to great lengths to make the fans happy ... like giving out more than the standard signed glove if a fan gets hit with an errant drive.
On Thursday [at the RR Donnelley LPGA Founders Cup], when an errant drive by Creamer hit a spectator, Creamer not only apologized but gave her the watch off her wrist, instead of the more customary signed glove.
That's right, Paula Creamer gave the fan the watch off her wrist. Considering she's sponsored by Citizen, you'd have to believe the piece wasn't cheap. I'm sure this won't be a weekly thing for Creamer, but don't be surprised if her galleries increase in size and fans try to get in the way of errant drives. Apparently the pain of getting hit with a golf ball could be worth a lot.