Big 12, AT&T Stadium agree to 2-year extension to host conference title game
AT&T Stadium and the Big 12 have agreed to extend on a contract extension that will keep the conference title game in Arlington, Texas, through the 2025 season.
The home of the Dallas Cowboys has been the host of the Big 12 championship game for each of the last seven title games dating back to 2009 and 2010 before conference realignment eliminated the need for a conference championship game, or so the Big 12 thought at the time.
Reinstated back in 2017, the Oklahoma Sooners were staples of the Big 12 championship from 2017 to 2020, where they won four straight games in AT&T Stadium to stretch their run of conference championships to six.
AT&T Stadium has become an important landmark in neutral site games since its opening in 2009, regularly hosting big nonconference matchups, Big 12 title games, the Cotton Bowl, and College Football Playoff national championship games. In 2021, the Arkansas Razorbacks and Texas A&M Aggies played their SEC matchup in AT&T stadium as part of the Southwest Classic, a throwback to the two teams’ days in the old Southwest Conference.
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