Belgians are being asked to eat fries twice a week

In The Know

Belgians are being asked to perform

an unusual — and delicious — civic duty

to help their fellow countrymen.

The task? Eating more French fries.

It’s a request that comes from the nation’s potato industry, which, according to CNBC.

fears it could waste as many as 750,000 tons of food as a result of the global health crisis.

Romain Cools, secretary general of the Belgian potato industry group Belgapom.

told the outlet that sales of frozen

potatoes — which account for

around 75 percent of the industry — .

have dropped steeply

during the crisis.

It’s a problem that, according to Cools,

could be mitigated by customers

eating frozen fries “twice a week”.

“We’re working with supermarkets to

see whether we can launch a campaign...

asking Belgians to do something

for the sector by eating fries

— especially frozen fries — .

twice a week during the

coronavirus crisis,” Cools told CNBC.

“What we are trying to do is to avoid food waste, because every lost potato is a loss”

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