Arch Manning, Bronny James headline On3’s NIL valuations
Name, Image and Likeness has taken the world of college sports by storm over the past couple of years.
On3 Sports NIL Valuation takes a look at some of the athletes with the strongest estimated NIL value. These numbers are put together by looking into an athlete’s social media following, success, marketability and other factors.
Texas freshman quarterback Arch Manning checks in at No. 2 in On3’s NIL value rankings. He comes in only behind basketball star Bronny James and is the top-rated player in college football.
The grandson of Archie, son of Cooper and nephew of Peyton and Eli announced his commitment to Texas this past summer. Arch Manning enrolled earlier this year, marking the official start of the Manning era in Austin. He finished his career at Isidore Newman as the school’s leader in passing yards, passing touchdowns and total yardage. Now he is challenging Quinn Ewers for the starting job, a competition that Steve Sarkisian characterized as a real contest. The No. 1 ranked recruit in the 2023 class may not have the largest social media following, yet his name recognition for a freshman is uncommon. He also has the opportunity to partner with his superstar uncles in NIL ventures if he wants. With more than 240,000 social media followers, his brand and name recognition will only rise throughout his career at Texas. He has yet to publicly announce his first endorsement deal, but the quarterback will not have any problems finding opportunities.
Manning’s last name carries a ton of weight but the former five-star is working to build his own legacy at Texas.
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