Amazon’s Big Style Sale is the new Prime Day—and these are the hottest deals to shop today

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Amazon's Big Style Sale is filled with massive summer wardrobe discounts. (Photo: Amazon)
Amazon's Big Style Sale is filled with massive summer wardrobe discounts. (Photo: Amazon)

When it comes to online deals, Amazon does not disappoint. So when its biggest shopping event of the year, Prime Day, had to be postponed to the Fall, it more than made up for it with a brand new, full week (plus?) of savings called The Big Style Sale.

And let me tell you, we’re here for it. All week, Amazon has been slashing price tags left and right—often more than 50—on clothing, swimwear, shoes, jewelry, sunglasses, and pretty much every other wearable summer essential you can think of.

The discounts are delicious and not to be missed. Here’s what to score at Amazon’s Big Style Sale today.

Columbia apparel and shoes: Up to 52 percent off

Columbia (Photo: Amazon)
Columbia (Photo: Amazon)

Breathable tops, ball caps, shorts, and other colorful basics for men and women from the activewear giant are more more half off today.

Shop it: Columbia apparel and shoes, up to 52 percent off, amazon.com

C9 Champion apparel: 30 percent off

C9 Champion
C9 Champion

Slash one-third of the price off of a slew of summer garments by Champion’s value-priced line of classic athleticwear. Leggings, sports bras, shorts, tanks—they’re all going like hot cakes.

Shop it: C9 Champion apparel, 30 percent off, amazon.com

Amazon Brands athleisure: Up to 54 percent off

Amazon Brands (Photo: Amazon)
Amazon Brands (Photo: Amazon)

Polo shirts, basketball shorts, gof pants, athletic socks—it is game on at this activewear sale by Amazon’s own brands, including Starter, Peak Velocity, Core 10, and Amazon Essentials. Score incredible savings today.

Shop it: Amazon Brands athleisure, up to 54 percent off, amazon.com

Reebok apparel and shoes: Up to 47 percent off

Reebok (Photo: Amazon)
Reebok (Photo: Amazon)

Amazon has tons of great styles by the footwear icon on massive sale—including retro favorites—but you can also find Reebok athletic wear at steep discounts.

Shop it: Reebok apparel and shoes, up to 47 percent off, amazon.com

Kate Spade select styles: Up to 50 percent off

Kate Spade (Photo: Amazon)
Kate Spade (Photo: Amazon)

The iconic handbags and wallets you know and love are up to half off today on Amazon. Pick up a classic for a steal. 

Shop it: Kate Spade select styles: Up to 50 percent off, amazon.com

Ecco Footwear: Up to 63 percent off

Ecco Footwear (Photo: Amazon)
Ecco Footwear (Photo: Amazon)

Cool, walkable sandals, sneakers, closed-toe flats, and even ankle boots for both women and men are what you’ll find at this incredible Ecco sale.

Shop it: Ecco Footwear, up to 63 percent off, amazon.com

Cubcoats: Up to 50 percent off

Cubcoats (Photo: Amazon)
Cubcoats (Photo: Amazon)

If Underoos were outerwear, they’d be Cubcoats, the magical hooded sweatshirts modeled after kids’ favorite characters, from Spiderman to Paw Patrol. Matching stuffies are included for up to half off.

Shop it: Cubcoats, up to 50 percent off, amazon.com 

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