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Indiana Fever partner with Indiana Blood Center: Fan’s take
The Indiana Fever and the Indiana Blood Center have formed a partnership to help the bone marrow donor registry. They will be spreading information and encouraging others to participate in the "Be The Match Indiana" program. The Indiana Blood Center is trying to get more funding and increase the number of people on the registry list.
The Fever's Role
The Indiana Fever are trying to get fans to enroll in the "Be The Match Indiana" program by asking for their participation at several games. The team will have registration tables set up at Conseco Fieldhouse before and after the games. Fans can join the bone marrow donor program by filling out a form and providing a cheek swab. In addition, the Indiana Fever's forward Shyra Ely has made a public service announcement.
The Indiana Blood Center
The Indiana Blood Center is part of a national movement to increase the number of donors in the bone marrow donor registry. The "Be The Match Indiana" program is focused on boosting local participation in the registry. Additionally, the organization is searching for donations to increase funding for the program. They plan to use all the donations to register more people.
The Indiana Fever have stayed committed to helping a variety of local organizations and being active in the community. They are not the first team to help the Indiana Blood Center. The center partnered with the Indiana Pacers in March 2011 for their "Blood Drive to the Hoop" program. The team encouraged fans to participate in a blood drive for the Indiana Blood Center at Conseco Fieldhouse.
As an incentive, the Indiana Pacers offered fans free tickets to a game, food vouchers and a free T-shirt. However, the Indiana Fever are not offering any incentives for their "Be The Match Indiana" program. Although fans should register and participate because they believe in the cause, human nature is motivated by gifts. I believe the Indiana Fever could boost their participation rates by offering some kind of incentive to fans. They may not be able to offer free tickets, but I think they can find other prizes for fans.
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Lana has been following the Indiana Fever since they were founded in 2000 and loves basketball. Follow her @Lana_Bandoim on Twitter.
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