Mercedes-Benz replaces Lexus as US Open sponsor

Oct 26, 9:40 am EDT

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WHITE PLAINS, N.Y. (AP)—Mercedes-Benz USA has agreed to a four-year marketing partnership with the U.S. Open, replacing Lexus as a sponsor of the Grand Slam tennis tournament.

The deal runs from 2010-13 and includes transportation for more than 250 tennis players during the event.

The agreement calls for Mercedes-Benz signs to be placed on net posts during all televised men’s singles matches.

Lexus was a U.S. Open sponsor from 2005-09.

Updated Oct 26, 9:40 am EDT
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2 Comments

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  1. johnp
    2. Posted by johnp Tue Oct 27 6:14am EDT

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    I will drive one of their cars for the next three years if they insist.
  2. Gursharan H
    1. Posted by Gursharan H Tue Oct 27 2:32am EDT

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    yay!
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