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Richard Childress Racing announced Monday the addition of Smokey Mountain Herbal Snuff as a primary sponsor for five races in the NASCAR Nationwide Series.
The tobacco-free smokeless brand will be the primary sponsor for the No. 2 Chevrolet driven by Brian Scott in four races -- Iowa on May 18, Indianapolis on July 26, Richmond on Sept. 5 and Kansas on Oct. 4. The company's primary colors will also adorn the No. 62 Camaro driven by Brendan Gaughan for one race, Nov. 1 at Texas.
Smokey Mountain will also serve as an associate sponsor on both cars throughout the balance of the 2014 season.
"Smokey Mountain is really becoming a big part of the NASCAR culture with their involvement and investment bringing awareness to their various brands," said team owner Richard Childress. "We feel honored they have chosen to become part of our team and go racing with both Brian Scott and Brendan Gaughan."
The brand most recently sponsored Ron Hornaday Jr.'s efforts in the NASCAR Camping World Truck Series for the majority of last season and part of 2012.
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