The new Nike Air Yeezy 2 sneakers don't go on sale until Saturday June 09, 2012. But you can preorder a pair now on eBay. Just be prepared to bid more than $90,000. At the time of this writing, there were 81 bids for the sneakers. The retail price for the Nike Air Yeezy 2 is only $245.
The Nike Air Yeezy 2 is the second edition of the sneaker line designed by Kanye West, the American musician. West designed the sneaker in the mold of his own foot. He has also started working on the follow-up Air Yeezy 3.
I am not a fan of West or expensive sneakers. Bidding an astronomical amount for the Nike Air Yeezy 2s makes no sense to me. Or maybe it makes perfect sense.
West is known for making outrageous statements. He acts as if any publicity, good or bad, is valuable. In September 2009, West robbed Taylor Swift of her moment at the MTV Video Music Awards. He received a lot of bad press for his antics. And all we did was talk about it, over and over.
This Nike Air Yeezy 2 auction must be a publicity stunt. I'm not saying that the eBay seller pinoyako4life is West incognito. But I can certainly envision West sitting behind his computer bidding up these sneakers just to get some attention. It's a genius move if you think about it. There's no better way to promote your product than to make it viral on the Internet. News travels fast in the virtual world. And these new sneakers go on sale in three days. Wow, timing is everything.
Personally, I'll stick with my $14.99 Starbury sneakers. I have a few pairs of these basketball sneakers from a year ago. Despite the budget price, they perform extremely well. I like the look of them too. The Starbury line of sneakers is endorsed by Stephon Marbury, former point guard of the New York Knicks. Although Marbury had a wacky stint in New York, I'll credit him for marketing an excellent product.
These Nike Air Yeezy 2 sneakers will never live up to this lofty price tag. I just checked the eBay listing. Another bid came in for $90,100, and there's less than two hours left in the auction. If you must have these sneakers, go ahead and place a bid. But if you have to mortgage your house to do so, get a pair of Starburys instead. You won't regret it. And you can pay me the difference.
Edwin Torres was born in New York City. He has been a Knicks fan since the early 1980s. He has visited Madison Square Garden on many occasions to watch the Knicks and his favorite player, Patrick Ewing. For more articles, follow him on Twitter @FlipPoker.