COMMENTARY | UFC president Dana White is always willing to talk about most topics candidly, and he had some interesting things to say about Manny Pacquiao's brutal knockout loss to Juan Manuel Marquez on Dec. 8.
As far as Dana is concerned, Top Rank Promotions CEO, Bob Arum, should never have put Pacquiao in a fourth fight against Marquez. White's reasoning is simple; there were easier options on the table for the Filipino congressman.
"Dumbest fight in history," White said about Pacquiao vs. Marquez 4, per 5thround.com. "Bob Arum is a moron. You don't take that fight, you idiot. Why would you do that fight? It's all about the money, that's why. That was a money fight, that's what that fight was done for. He should have fought Bradley. Bradley's the fight they should have done. He would have knocked Bradley out, he would have got his [WBO welterweight] belt back and now he's back in the position he should have been in. [Pacquiao's] one of the best fighters in the world. He goes out and fights Marquez again? Bob Arum is the dumbest promoter in the history of the world."
I don't even know where to start with Dana's comments.
Business wise, White does have a valid point, considering the fact Pacquiao wasn't impressive in his last two bouts prior to his Dec. 8 outing, winning a controversial split-decision against Marquez, and then getting the short end of the stick against Timothy Bradley on June 9, losing a decision most boxing fans scored in his favor.
Pacquiao was obviously not performing on the same level that he was a few years ago, so putting him against a man who a decent amount of folks in the boxing community felt had bested him during their first three fights wasn't a smart idea.
Now Pacquiao has lost consecutive bouts for the first time in his professional boxing career, and he can forget about a super-fight against Floyd Mayweather. Unless he's willing to ask "how high?" every time Floyd tells him to jump during future negotiations.
Arum's decision to put Pacquiao inside the ring against a man who had already proven he was good enough to beat him will be questioned for quite some time, especially given the fact Bradley was campaigning hard for a rematch.
Manny's June fight against Bradley didn't break any pay-per-view numbers (950,000 buys), but a rematch between the two would have done a lot better. Bradley automatically became the most hated man in the Philippines -- yes, even more than Mayweather -- when the judges robbed Pacquiao and handed him the WBO welterweight title, so Filipino fans would have come out in droves to watch their hero exact justice.
On paper, Marquez seemed to be the more profitable option for Pacquiao, but the numbers don't seem to agree. Pacquiao vs. Marquez 4 only generated 1.15 million pay-per-view buys, and a rematch against Bradley would probably have brought in comparable -- if not better -- numbers.
That doesn't mean I'm going to let White get off that easy.
White has consistently bashed Arum and boxing promoters in general for not making the best fights possible, so it's hypocritical that he's now blaming "Uncle Bob" for putting Pacquiao in a tough match. Dana likes to talk about how the UFC's mission is to give MMA fans the best fights possible, even though he clearly supports "cash cows" being protected.
Don't act surprised though, we've all known about how Dana likes to protect his top money-makers for quite some time.
Just ask Johny Hendricks.
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