The kits that will be worn by players at the 2014 World Cup have been trickling out for months now, so it's only fair that the tournament's volunteers get their turn to show off their new threads. A special Fashion Rio runway show was held, using 2002 World Cup winners Cafu and Juliano Belletti, Victoria's Secret model Lais Ribeiro, World Cup draw presenter Fernanda Lima and several actual volunteers as models.
From 150,000 applicants, organizers selected 14,000 volunteers who will be spread out across the 12 hosts cities during the tournament. And since the climates of these cities can be very different, the clothing and supplies provided to the volunteers varies depending on where they will be working.
Designed by adidas, each uniform will come with its own backpack offered by Johnson&Johnson, the contents of which will vary depending on the climate in each Host City at the time of the World Cup. The basic kit includes a baseball cap, t-shirt, zip-off convertible trousers, training shoes and socks.
Volunteers in Porto Alegre, Curitiba and Sao Paulo will each receive a woolly hat, gloves and a winter jacket, while those in other Host Cities will be given thinner jackets to keep the rain out.
Given the bright colors of the shirts and jackets, it should be easy to spot the volunteers at each venue. And even though volunteer spotting isn't one of the main reasons people watch the World Cup, it's still nice that this fashion show was able to give them a bit of extra recognition for the free labor they provide to FIFA. It produced some pretty great pictures, too.
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- Sports & Recreation
- 2014 World Cup
- Lais Ribeiro