SUNNYVALE, Calif., (January 27, 2012) — It seems there's nowhere men won't check the score of an NFL game. According to a survey released Saturday by Yahoo! Sports, the No. 1 sports destination on the Internet, men check NFL scores more than women (82% vs. 65%), and are more likely to check scores at some of the most inappropriate locations. The survey of 1,500 U.S. adults ages 18 to 64 indicates that 25% of male fans have checked a score while using the bathroom, and 4% have even looked at scores during a funeral. Other out-of line locations where men have checked NFL game scores include:
- Class (22%)
- Date (18%)
- Wedding (12%)
- Child's school event (12%)
- Church service (8%)
Other key findings include:
- Willing to Pay Big Bucks?
Football fans surveyed would only be willing to spend $407 on average to see their favorite team play in the game. While overall men are willing to shell out more for a ticket ($480), young men are willing to pay the most ($606).
- America's Game?
With patriotism high as we start a presidential election year, a majority of Super Bowl watchers (65%) agree that an international city should not host the game. Older adults are the most adamant about the Super Bowl remaining in the U.S., with 69% of men and 70% of women over 35 agreeing.
- Game or Commercials: Men vs. Women
When it comes to why viewers tune into the Super Bowl, the majority (67%) of men say the game is their favorite aspect, while most women (58%) rank watching the commercials as their favorite part of the event.
After the game is over, women (and men) can visit the Big Game Ad Network on Yahoo! Screen, Yahoo!'s newly launched video destination, to re-watch their favorite commercials and catch any they missed.
- Fan Favorite
75% of fans have a favorite player, and this player is typically selected based on his on-field performance (41%), followed by the team he plays for (33%). 13% of female football fans and 5% of male fans admit to choosing their favorite player based on looks.
- Tom Brady's Eyes
16% of fans know the color of Tom Brady's eyes: blue. Young men and women are more aware of Tom's eye color than older fans, and 35% of fans don't care. We assume that the New York Giants don't care, either.
"I've been on fire this season, predicting the correct outcomes of most NFL games this season, so I can confidently make a prediction about the Super Bowl," said Yahoo! Sports NFL Columnist Mike Silver. "This year's game will be an exciting end to a storyline-filled NFL season with a hard-fought game on the field and plenty of celebration off the field, and fans can find all of the coverage they want on Yahoo! Sports."
C'mon, Mike — give us a score!
- Yahoo! Sports Super Bowl Coverage
Ah well — you'll have to wait until next week, when a large group of Yahooligans invade Indianapolis to cover everything from Media Day to Xs-and-Os discussions with assistant coaches to all the pomp and circumstance surrounding America's Game.
For fans who want an inside look into the week before the game, Yahoo! Sports Radio will stream its shows live from the Super Bowl media center, giving fans video access to all of the interviews with the hottest athletes and celebrities in Indianapolis.
Yahoo! brings the Bud Light Hotel concert experience featuring 50 Cent, Lil Jon and Pitbull to fans across the country the night before Super Bowl XLVI. The concert will be broadcast live and on-demand on omg! from Yahoo!, the No.1 entertainment news destination on the web reaching more than 31 million fans per month, as well as Yahoo! Screen.
In addition to live streaming the concert, omg! from Yahoo! and Yahoo! Sports will feature daily coverage from the Bud Light Hotel, including: Blue Carpet celebrity interviews, celebrity predictions, an omg! photo gallery collection, and coverage of all of the parties throughout the weekend.
And from the football side? Fuhgeddabout it. Silver will be there of course, as well as all the other intrepid Yahoo! NFL reporters (Jason Cole, Les Carpenter, Dan Wetzel) and Doug Farrar from Shutdown Corner, the most heavily-trafficked football blog on the interwebs. If you want coverage that includes everything from the kind of zone blitzes the Giants might use against Tom Brady, to what they're wearing on the red carpet, to what Alec Baldwin has to say at the NFL Awards, we'll have it.
Other popular content on Yahoo! Sports:
• New York Giants chasing history instead of imploding
• President Obama won't commit to a Super Bowl pick (video)
• New poll finds hockey as popular as basketball in U.S.