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Could facemask logos be the new craze in college athletic branding? (Photo)

Graham Watson
Dr. Saturday

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(@badassmasks)

College football uniforms have changed over the years. The colors have gotten brighter, the designs have gotten bolder and not all of it has been for the betterment of the sport.

However, one company thinks it can take helmets to an extreme level by altering the facemasks.

B.A. Masks, which stands for Badass Masks, introduced a prototype facemask for the University of Arizona, which features the school’s block “A” in the wires of the facemask.

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(Bad-Ass Masks Facebook)

While the design looks pretty cool, will it alter the safety of the mask? That probably depends on the logo the company is trying to use. Obviously, not every logo will work as well as Arizona’s, but in those cases, B.A. Masks has come up with some alternatives, like the “Bulldog 2.0” that could be used for Georgia (see photo on right).

This is the first time we’ve seen facemasks altered on the collegiate level, but former Baltimore Ravens linebacker Ray Lewis finished his career with a facemask that many said resembled the mask of Dark Knight Rises bad guy Bane.

So, it’s not out of the realm of possibility that this could be the new trend in college football uniforms.

If you want to check out some of B.A. Masks designs, you can go to the company’s Facebook page.

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